Beer ad poster

OBJECTIVE

On a base of “Beer label“ project, I needed to create an ad poster for the smae beer company.

PROCESS

10 simple sketches were done to show diverse options. The same style was needed to be applied in the poster. After options were reviewed, I proceeded with 2 of them. These options were recreated in Illustrator and then shown on review again. Then, the only one option left, and I just improved it for the final. Additionally to just the poster, I created digital mock-up of how it would look like on a street wall.

MEDIUM/TOOLS USED

Created with combination of Photoshop (mock-up) and Illustrator.